Rana Gujral, CEO of Behavioral Signals, discusses the future of NLP and sentiment analysis to improve customer service
October 9, 2022
Rana Gujral, CEO of Behavioral Signals since 2018, joined the company after a distinguished tech career growing companies like Logitech, TiZE, and Cricut. Behavioral Signals uses emotion and behavioral science to help contact center agents deliver better service. Rana and the team are on a mission to improve customer interactions by using signals other than the spoken word to understand exactly what they need based on indicators like voice tone and pitch.
Listen and learn…
How to train AI models on past service interactions and outcomes to determine which agents should speak to which customers
How to use deep learning and NLP to process non-speech behavior signals like intonation, pitch, and tonal variance
How behavior signals can be used to predict stress, duress, and propensity to buy or pay
How to achieve high levels of prediction accuracy without processing "the spoken word"
Why tone and pitch are better indicators of sentiment than actual words across any language
How to compete with Google/Microsoft/Amazon for data when building an AI-first conversational intelligence product
The biggest opportunity Rana sees to use AI to help humans live better lives